Table Talk – an entertainment app for nightlife venues
Table Talk – an entertainment app for nightlife venues
Original Italian text translated into English
Original Italian text translated into English
Description
Hi, I’m Irene Fossati, the creator of Table Talk, the app that will help young people meet new people in person at night-time venues.
The app will facilitate conversations between
different groups of young people in nightspots via a chat service.
The aim is to create
an interactive environment for customers by encouraging socialising and the sharing of
new and unique experiences.
It stems from the memory of a venue where you could pass
a traditional telephone between tables – a memory of fun, somewhat different
and positive, spent with old friends and making new ones.
The aim is to capitalise on the now
well-established trend of using smartphones and social media for socialising,
to encourage real-life relationships, supported by the ‘group’ and in a setting conducive to
socialising.
The product capitalises on trends that have emerged
in recent years and have exploded as a result of the pandemic,
such as digitalisation and experiential marketing,
offering venues, now operating in a
highly competitive sector, to differentiate their
offering in an innovative and original way.
The app is primarily aimed at venues
with an established, young clientele.
The service can be used both in its
by customers to start conversations, or
by venue managers to communicate flash offers and
other promotions to selected tables or the entire clientele.